Privacy Policy

Who we are

The Village ("we", "our", or "us") is a membership community for mothers living in Thailand, operated by Socialground Company Limited, a company registered in Thailand. This policy explains what information we collect, why we collect it, and how we protect it.

By using our website or services, you agree to this policy. If you don't agree, please don't use our services.

What we collect

We collect only what we need to run the community and manage your membership:

• Your Google account ID, used to log you in.
• Your phone number, collected at checkout and used to connect you to our WhatsApp community and manage your access to member groups.
• Your name and email address, used to communicate with you about your account.

We do not collect sensitive personal information such as health data, religious beliefs, or biometric data.

How we use your information

We use your information to authenticate your identity, manage your membership and group access, verify your subscription status, and contact you about your account or service updates. We also use some of it to measure and manage our advertising, which we set out in full under Advertising and analytics below. We don't use it for anything beyond that.

Community moderation

Messages posted in our community WhatsApp groups are processed by an automated system that flags content for human review against our Community Guidelines. The classifier looks at message content (text, images, and video frames) and the immediate conversation context. No automated decisions are taken on the basis of this processing alone, all moderation actions are reviewed by a human before being applied. The lawful basis is our legitimate interest in keeping the community safe and preventing harm to members. You can object to this processing by emailing info@thevillage.mom, in which case the only remaining options are to continue with manual moderation in your case or to leave the community.

Advertising and analytics

We advertise The Village on Facebook and Instagram, and we measure which of those ads actually bring moms to us. To do that we use the Meta Pixel on our website and Meta's Conversions API, which reports the same events from our server.

Two things happen here, and we want to be plain about both.

In your browser. The Meta Pixel records page views, when you tap Join, and when a checkout completes. It sets Meta's own cookies (_fbp and _fbc) and reads the click identifier that Facebook or Instagram adds to a link when you arrive from one of their apps.

From our server. We send Meta the same events a second time, so they are not lost to ad blockers or browser privacy settings. Alongside the event we send your IP address, your browser user agent, those Meta cookies, and the click identifier. If you are logged in at the time, we also send your email address and name, hashed first. Hashing scrambles them into a fixed code that Meta can compare against a code of its own, and it means we never hand over your actual email address or name. We do not send your phone number, your payment details, or anything you have written in the community.

We use this to understand which ads work and to manage who sees them, for example so members do not keep seeing ads for something they already joined. We never sell it.

If you would rather not be measured this way, a tracking blocker or your browser's privacy settings will stop the browser half, and you can control how Meta uses your data across all sites from your ad preferences at facebook.com/adpreferences. Blocking any of this makes no difference to your membership or to anything you can see or do in The Village.

We also use Google Analytics to see how people find and move around the site. It records page views and taps, not your name or email.

Who we share your information with

We don't sell or trade your personal information. We share data only with the following service providers, and only to the extent necessary to operate our services:

• Stripe, for payment processing. We never store your card details on our servers. See Stripe's privacy policy at stripe.com/privacy.
• WhatsApp (via Whapi), for community group management.
• Google, for login authentication.
• Resend, for transactional emails related to your account.
• Meta (Facebook and Instagram), for advertising measurement, as described above. See Meta's privacy policy at facebook.com/privacy/policy.
• Google Analytics, for website usage statistics.

Each provider is bound by their own privacy policies and data protection obligations.

Cross-border data transfer

Some of our service providers (Stripe, Google, Whapi, Resend, Sentry, Meta) are located outside Thailand. By creating an account you consent to your personal data being transferred to and processed in those jurisdictions, which may have different data protection standards. Each provider is contractually bound to protect your data and is itself subject to recognized data protection regimes (GDPR, UK DPA, or equivalent).

Consent

When you sign up, you affirmatively agree to this Privacy Policy and to the processing of your personal data as described here. We record the date and policy version of your consent. You can withdraw consent at any time by deleting your account from your dashboard, or by emailing info@thevillage.mom. Withdrawal does not affect processing carried out before withdrawal.

Data retention

We keep your personal information for as long as your membership is active, and for up to two years after it ends so we can answer billing questions, handle disputes and support requests, and let you rejoin easily. If you ask us to delete your data, from your dashboard under "Account and privacy" or by emailing info@thevillage.mom, we will delete or anonymize it within 30 days of your request, unless we are required by law to retain some of it, such as billing and tax records. Canceling your membership on its own does not delete your data.

Your rights

Under Thailand's Personal Data Protection Act (PDPA) and applicable laws, you have the right to access your personal data, request corrections to inaccurate data, request deletion of your data, withdraw consent for data processing, and request a copy of your data in a portable format.

You can exercise the right to access (export) your data and the right to erasure directly from your dashboard under "Account & Privacy". For all other requests, contact us at info@thevillage.mom. We will respond within 30 days.

Payment processing

All payments are processed securely through Stripe. We do not have access to or store your full payment card details. For information on how Stripe handles your payment data, visit stripe.com/privacy.

Age restriction

Our services are for individuals 18 years of age and older. We do not knowingly collect information from anyone under 18.

Changes to this policy

We may update this policy from time to time. If we make changes, we'll post the updated version on our website and update the date at the top. For significant changes, we'll notify you via email or through the community.

Contact

Questions about this policy? Reach us at info@thevillage.mom.